Web Accessibility:
Essential for some, useful for all

In addition to the Corporate Design guidelines available on the Brand Portal, the Corporate Requirement Online Communications is relevant for designing digital products. Paragraph 3.10. on "Web Accessibility" refers to the globally accepted and applied WCAG 2.1 standard which provides all the frameworks you need to make your own digital product fully accessible. Learn more about web accessibility on this page!

Please kindly note that we are currently preparing a Sharepoint Hub with more extensive information on Digital Accessibility that will cover accessibility on the web, social media, videos, pdfs and more in detail. Thus, please bear with us if not all information is available yet. Be sure to check back soon!

The four guiding principles of WCAG

The guidelines and success criteria are organized around the following four principles, which lay the foundation necessary for anyone to equally access and use web content. If any of these are not true, users with disabilities will not be able to use the web in an equal and fair manner. Hence, web content must be:


Web content and user interface components must be presentable to users in ways they can perceive.


Users with disabilities must be able to navigate the user interface components.


Web content and its operation should be easily readable and understandable by web users.


Web content must be interpretable by a wide variety of user agents, including assistive technologies.

Check the accessibility of your page!

And it's for free: Use the tools below to identify and fix common problems that affect your site's performance, accessibility, and user experience. 

Learn more about Accessibility, Usability, and Inclusion

Check out the following paragraphs to understand the concepts of digital and web accessibility, get to know the web users of your channel, pages or applications, and learn how to drive accessibility.


Best practices

Top three common mistakes - and how to avoid them


#1 Insufficient contrast

#2 Missing alt texts

#3 Unclear page structure & consistent navigation

Find here more information about common failures (W3 webpages). Also, check out the section on techniques to avoid common mistakes.

Help, Support, and Engagement

If in doubt, get in touch! We are always happy to help. And don't forget to join our Yammer Community "Web Accessibility and Inclusion". It is definitely worthwhile!