Layout Whether layout with the BASF CredenzTM logo bar is used, depends on the item and the message. The BASF and Credenz logo can be used with (considerable) space between the logos (e.g., on caps and shirts). The BASF logo on giveaways must have a minimum width of 15 mm. The BASF Credenz logos are never combined with a distributor logo on giveaways. Different Credenz logo versions may be used depending on the item and chosen background color.
Which item to choose?Select a giveaway that adds value to the Credenz brand through its material and functionality. If standard items are not available in the exact corporate colors, select a color that is as close as possible to one of the corporate colors.