In case of a lettering on a vehicle, the general rules for print media are applied (BASF logo, logo bar and typeface).
Size of the logo
- On vehicles weighing less than 7.5 tons, the logo appears in a width of 450 mm on the driver and passenger door.
- On vehicles weighing more than 7.5 tons, the logo appears in a width of 500 mm on the driver and passenger door.
Color of the logo
The color of the BASF logo is either white or black. Select the option that provides the greatest possible contrast to the background color.
Use the BASF logo on the driver and passenger doors only. If additional messages e.g. the name of the plant is to be communicated, you may do so on the back doors or on the chassis behind the passenger door.